With more people using cannabis and more states legalizing it for medical and recreational use, the National Academy of Sciences published a report on the current state of evidence on the health effects of marijuana. On behalf of the CDC Foundation, we developed the initiative to inform parents, teens, and at-risk users of the report’s findings.
My role: Art Direction/Storytelling and Concept/Design. Copywriter: Allison Hall-Jordan. Producer: Martin Nugent. Creative Director: Aaron Murphy. Animation: Bullpen.
Winner of ADDY Award for Art Direction, 2019